Warm inviting smiles, vibrant and refreshing interiors, the aroma of freshly baked delicacies and brewed coffee Rise and Shine, and Welcome to StaXx!

StaXx stands for high-quality international breakfast and lunch meals coupled with the whole-hearted hospitality of your neighbourhood deli or cafe – an entirely unique concept in the current Middle Eastern F&B market.

The menu brings together a special selection of items from delicious Benedicts and exotic Fritatas to delectable waffles, crepes and pancakes. StaXx believes in using only the freshest and highest quality ingredients which are offered to customers at a reasonable price, for a truly valuable dining experience. StaXx cares for everyone’s needs and provides vegan and healthy alternatives as well as an exciting kids-only menu.

Ribbon undertook the branding and conceptualisation of StaXx. Furthermore, a detailed business plan and financial overview and forecasts, including investment requirements, returns analysis, staffing strategy etc has been developed for potential investors.





  • Business Planning and Feasibility Studies
  • Concept Development